about

What does vidyalto (vid-ya-alto) mean?

Vidya or vidyā (Sanskrit: विद्या)
Vidya is a Sanskrit word that primarily means science, learning, philosophy, knowledge, and scholarship. It can be intellectual knowledge as well as higher universal knowledge. The term is often used to honor a person well-versed in knowledge and wisdom.
Source: wikipedia.com, yogapedia.com

Alto is a descriptive word in Spanish and Italian (Latin: altus) meaning "high", “tall” or “upper”. It is also used to say “stop!”. In music it is the women’s or men’s leading voices sung in choruses.
Source: wikipedia.com, spanishdict.com, google.com

Vidyalto is combining practical, hands-on knowledge and international experience with mindfulness to create innovation and new beginnings. Our aim is to elevate our customers in every possible way.

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Our Vision is to create a better life for all living beings through better businesses.

Our industry experience

Food, Plant-based food, Foodtech, FMCG, Retail, Licensing, Luxury across many product categories and geographies. We build tailor-made strategies for local and global markets and foster international collaboration through a wide network of competent force-for-good partners.

Let’s build businesses with purpose. Real.

The World is changing, and we increasingly need to adapt the way we think, speak and act if we truly want to take care of our planet. With an infinite mindset, we realize that there is enough for all and together we achieve more. We need to jointly find new ways to create real value and sustainable, purpose-driven growth.

We believe in the Power of People and Presence

In today's over-accelerated world we need to stop and listen to our breath more often in silence.

We combine the power of mindfulness with proven tools/methods in leadership, marketing and business management. We believe in the impossible to make the possible happen, create a new foundation for innovation and ignite the fire in our people to make it happen.

Our Purpose and Mission

Elevating businesses and individuals.

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Vidyalto workshands-on individually or collectively with you on strategy execution, brand/businessdevelopment projects, act as project leaders, ad interim management, soundingboard, sparring partners, marketing & innovation facilitators, keynotespeakers for your event and workshops. We see our role in serving you and beingyour mindful, trusted partner all the way.

We applymeditation techniques and mindful coaching in combination with provenaward-winning business management tools/methods/models.

We are all in.

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Vidyalto GmbH
Sonnmattstrasse 14
4103 Bottmingen
Switzerland

miguel@vidyalto.com
T +41 76 595 51 55

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Advisor to CEOs, Boards and Founders/Owners to build successful conscious businesses and meaningful food systems.

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Born 1965 in Basel, Switzerland. My parents Francisca and Miguel were two humble Spanish immigrants, whose key purpose in life was to create for us a better life through rooted values. Growing up with Spanish roots in the German part of Switzerland made me a constant observer and navigator between cultures.

I became very young father of 3 wonderful daughters Vanessa, Jessica and Aline. I am every day working to be the role model they deserve and being a solid rock of support and energy in their life.

I am deeply thankful to all the wonderful people that inspired and helped me along that journey.

Professionally I developed a deep insight about consumer markets and leadership over all these years. I built global brands in a collaboration with Walt Disney Consumer Goods, lead different retail businesses in travel retail, worked in export and general management in premium SMEs with international scope and the last 12 years I was blessed to work at Nestlé in various local and global business leadership roles.

The last 3 years, my team and I built the biggest plant-based business in EMENA for Nestlé and I gained a deep understanding how to scale up from a predominantly vegan/vegetarian target consumer group to reach a wider number of consumers who are primarily driven by their love for good food and less by principles. I could well use the over 30 years of hands-on leadership and innovation experience across different food and non-food categories in FMCG, Travel Retail and Hospitality that helped me to develop tailor-made local and global implementation of high-impact strategies.

In-depth consumer, trade and cultural understanding in US, Europe and Asia Pacific as General Manager of a leading branded SME across 12 APAC markets. He has successfully transformed B2B2C organizations in different global sales, marketing and general management functions and is an award-winning marketer and nonconformist who strives for value and excellence. Am passionate for Asian food, growing people and meditation/consciousness.

Miguel is an effective strategic problem solver and challenges the status quo. He develops with you and your team your plant-based business, brand and portfolio and helps you hands-on in the execution of your go-to-market strategy with an extensive network. In his empowering approach he puts people in the center of what he does combining brain and heart with well-grounded meditation/mindfulness techniques.

A new collective consciousness will inevitably require new real business and leadership practices along the entire value chain in a connected, collaborative, and grounded way. There is an inner calling in everyone to collectively step up to our true individual potential for the benefit of all. In the end, it will depend if we stop and listen to this faint voice inside and are able to liberate ourselves from massive inner fears and self-created barriers to step into our full potential. We transform the world by transforming ourselves first.

My team and I created by 2020 the biggest plant-based brand/business in EMENA (Europe, Northern Africa, Middle East). We won 3 EFFIE awards for most effective marketing and advertising campaign, were elected by the public as best Swiss advertising campaign in 2009, got design award (Red Dot) for best disruptive packaging design and won with my executive committee colleagues five times a prestigious international Nestlé prize for achieving top results and highest efficiency gains.

My key lesson I want to share: We transform the world by transforming ourselves first. Values, mindset and people matter most!

And now, I'd like to work with you and/or your team in a hands-on, active and engaged way to help you to develop your business as part of your team, your family..

Become the best version of yourself.